The booming advertising business on mobile devices, Google fills the coffers. Especially the revenue from Internet advertising is due to the profit increased in the third quarter by 27 percent to 5.1 billion dollars (4.7 billion Euro), the company said on Thursday. Sales climbed year-on-year to 18.7 billion to $ 22.5 billion dollars.
had a very profitable again, the advertising business in the Internet through Smartphones and video search, said Alphabet chief financial officer Ruth Porat. “We had a great third quarter.” The Alphabet shares rose after the publication of Figures, after-hours trading by over 1.5 percent.
to drive The other business segments pioneering products losses continue to be strong; the losses fell, however, compared to the prior-year quarter, from 980 million to $ 865 million dollars. To include Google in the advertising business, the search engine, YouTube and the Android mobile operating system.
Also, the concentration on the Video subsidiary YouTube pays off apparently: Google succeeds, according to experts, more and more, the major TV channels of advertising to make customers away from.
a Total of benefits to Google from the Trend towards Smartphones and Tablet PCs. Strong the group had become with advertising on classic PCs, their importance is waning. The advertising revenue rose in the reporting period by 18.1% to 19,82 billion dollars. Google could, however, also available in the business Cloud for a page of storage and Software services to the Internet points and a significant increase in revenues recorded. However, the Cloud business with Google for only a small part. In the data cloud, the search engines competes with the world’s largest Online retailer Amazon, the software giant Microsoft and the world’s largest IT service provider, IBM.
Per share earned Alphabet in the quarter, excluding special costs of 9.06 dollars. Thus, the company surpassed the average analyst forecast of 8.63 dollars. The sales revenue was better than expected. Alphabet also brought a share buyback in the volume of seven billion dollars on the way.
On Wall Street has been included in the figures. In after-hours trading, the Alphabet shares rose 1.6 percent.